Keep the site from going stale
Content Engine
The website gains fresh service pages, city pages, offer pages, FAQ updates, trust blocks, and authority content so the brand looks active and more useful every month.
Who this is for
- Businesses whose site has not been updated in months.
- Service companies expanding into more cities or offers.
- Owners who keep answering the same sales questions and need those answers on the site.
What the client receives
- Monthly content plan
- New or refreshed pages/sections
- Internal links and CTA refinement
- Metadata and heading improvements
- Publish log
- Next-month content queue
What must be clear
- Content work is not a ranking guarantee, unlimited copywriting, technical SEO campaign, backlink campaign, photography, or PR campaign unless quoted.
- The client is responsible for approving factual claims and regulated industry language.
Packages
Pricing is a starting structure. Final scope is confirmed after intake, access review, and complexity check.
Scope before billing
| Package | Price | Includes |
|---|---|---|
| Starter Content Engine | $249/mo Starting point. Final scope is confirmed during intake. | Two content assets monthly plus basic optimization on existing pages. |
| Growth Content Engine | $499/mo Starting point. Final scope is confirmed during intake. | Four content assets monthly with stronger service, city, FAQ, offer, and trust-building work. |
| Authority Engine | $1,250+/mo Starting point. Final scope is confirmed during intake. | Editorial cadence, larger service/city/topic expansion, and deeper credibility reinforcement. |
Client inputs needed
- Priority services, cities, offers, seasonal pushes, and sales objections.
- Proof points, customer questions, testimonials, photos, and examples of completed work.
- Approval for claims, pricing, guarantees, credentials, and regulated wording.
Delivery workflow
Choose monthly priorities from the client’s goals.
Map each content asset to a clear business purpose.
Write and build the page, section, FAQ, or article.
Add internal links and conversion prompts.
Publish, test links, and log what shipped.
Send the content report and next-month queue.
Report after work ships
- Content assets shipped
- Pages updated
- Primary purpose of each asset
- Internal links added
- Next recommended content
Natural next offers
Google Business Profile Ops
Review Engine
Paid Traffic landing pages
Lead Dashboard + Reporting
These are suggested based on how this service usually exposes the next business leak.
Client-safe promise: this service is sold as managed implementation, reporting, and guidance. Any third-party software, ad platform, messaging provider, or outside fulfillment support is coordinated as part of the delivery path when it helps complete the contracted scope.